I have been
accepting donations for
Lab Tick for about two weeks now, and while these were two very successful weeks, I have learnt some lessons about freeware donations.
First of all, there have been a variety of issues using
Dropcash. For some reason, potential contributors who were trying to donate using the Dropcash fundraiser that I had set up were presented with a German language version of
PayPal if they did not have a PayPal account and an appropriate cookie. I suspect this is because my PayPal account is registered in Germany, but it would have been nice to have the option of an English language version for contributors. I didn't notice this until a few people contacted me, mentioning issues in handling the German page.
I tried to remedy the situation by switching my PayPal account's primary language to English, but it didn't help the cause. People without the appropriate cookie would still see a German donation page. Since Lab Tick users are primarily from non-German-speaking countries, I suspect that this has accounted for a bunch of lost donations.
The reason for this is probably one of the hidden form fields that PayPal uses to initiate a transaction:
<input type="hidden" name="lc" value="EN">
This field definitely controls the language of the PayPal page that the user is being redirected to. Dropcash doesn't use this field in their POST request to the PayPal site, so I can only assume that this was the cause for the language mixup.
Another problem that I encountered was that the Dropcash campaign system insisted on users having a PayPal account. There was no way to contribute to the campaign without an account, not even if you wanted to pay by credit card. Two potential contributors mentioned this fact in an email to me last week as this was a real show-stopper for them. They simply couldn't donate, even if they wanted to. Again, I suspect more lost donations.
This has prompted me to take action and implement donation buttons like you can see them on various sites all over the web. Fortunately, PayPal made it easy for me to set this up. In their online "Integration Center", they have an assistant for donations. I could just enter some values such as the currency, the redirection URLs and the button that I was going to use and it presented me with the HTML code that I needed to add to my website. I've chosen to set up three different buttons for the three most relevant currencies (for me), which are EUR, USD and GBP. The code for the EUR implementation looks like this now:
<form action="https://www.paypal.com/cgi-bin/webscr" method="post">
<input type="hidden" name="cmd" value="_donations">
<input type="hidden" name="business" value="alexander.repty@mac.com">
<input type="hidden" name="item_name" value="Lab Tick Donation (EUR)">
<input type="hidden" name="page_style" value="Primary">
<input type="hidden" name="no_shipping" value="1">
<input type="hidden" name="return" value="http://labtick.proculo.de/donation_complete.html">
<input type="hidden" name="cancel_return" value="http://labtick.proculo.de/donate.html">
<input type="hidden" name="cn" value="Notes to the Author">
<input type="hidden" name="currency_code" value="EUR">
<input type="hidden" name="tax" value="0">
<input type="hidden" name="lc" value="EN">
<input type="hidden" name="bn" value="PP-DonationsBF">
Donate in Euros:<br />
<input type="image" src="https://www.paypal.com/en_US/i/btn/x-click-butcc-donate.gif" border="0" name="submit" width="73" height="44" alt="Donate using PayPal." style="width:73px; height:44px; border-width:0px;">
<img alt="" border="0" src="https://www.paypal.com/en_US/i/scr/pixel.gif" width="1" height="1">
</form>
This has resulted in a
new donation page. It's too bad that the Dropcash campaign didn't work out for me, because I really think it is a great idea and a nice implementation. They just need to sort out the issues I experienced and they should be fine.
Latest Comments
Thu, 05.05.2011 21:12
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Tue, 05.04.2011 21:10
You may find it interesting to note that I have now decided to return the Android phone I bought and go back to an [...]
Tue, 05.04.2011 18:10
I have an Android device and f or me, it's not the UX of the OS that's the problem. Thanks to the dedicated keys, a [...]
Tue, 05.04.2011 17:41
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